{
  "symbol": "PLBY",
  "socialMediaRisk": {
    "hypeSusceptibility": true,
    "volatilityDrivenBy": ["small-cap stock", "consumer cyclical sector", "digital content and gaming"],
    "riskScore": 7,
    "reason": "PLBY Group operates in the consumer cyclical sector with a focus on digital content and gaming, making it susceptible to retail-driven price movements and social media speculation."
  }
}